Consistency is the Key

As a financial advisor, prospecting is a crucial part of your business. Whether you are looking to expand your client base or simply want to maintain your current level of success, it is important to have a consistent and effective prospecting strategy in place. In...
Color & Brand Psychology

Color & Brand Psychology

Color psychology is a field of study that explores how different colors affect human behavior and emotions. In branding, the use of color is crucial as it can greatly impact the perception of a brand. Different colors can evoke different emotions and connotations, and...
Use Testimonials on Your Website

Use Testimonials on Your Website

Testimonials from satisfied clients can be a powerful tool for a financial advisor to improve website conversion. The Securities and Exchange Commission (SEC) allows financial advisors to use testimonials, but with certain restrictions. The use of testimonials is...