by Sean Dailey | Feb 9, 2023 | Sales Ideas
Donald Miller’s Storybrand One-Liner Concept is a marketing framework that simplifies brand messaging into a clear, concise and memorable statement. It is based on the idea that a brand’s messaging should be structured like a story, with the customer as...
by Sean Dailey | Feb 9, 2023 | Sales Ideas
Reading the room during a client presentation is crucial to delivering a successful and effective message. To help you do this, consider the following tips: Watch for non-verbal cues: Observe the client’s body language, including posture, eye contact, and facial...
by Sean Dailey | Feb 8, 2023 | Marketing to Prospects Ideas, Sales Ideas
The “Attractive Character” is a concept introduced by Russell Brunson in his book “Traffic Secrets”. It refers to the idea that people are more likely to do business with someone they know, like, and trust. By developing an “Attractive...
by Sean Dailey | Feb 8, 2023 | Sales Ideas
The phrase “make them thirsty, then sell them a drink” is a common saying used in sales and marketing to describe the process of creating a need or desire for a product or service and then providing a solution to fulfill that need. In the context of...
by Sean Dailey | Feb 8, 2023 | Sales Ideas
Objection handling is a critical skill for financial advisors as it can help them effectively communicate with clients and close more deals. In the financial industry, objections are common and can arise for a variety of reasons such as price, uncertainty, lack of...
by Sean Dailey | Feb 8, 2023 | Sales Ideas
Financial advisors are in the business of helping people reach their financial goals. In order to do this, they must be able to effectively communicate with potential clients, establish trust, and engage them with their unique value proposition. One effective way for...
