by Sean Dailey | Feb 9, 2023 | Marketing to Prospects Ideas
As a financial advisor, it’s tempting to try to appeal to as many potential clients as possible by using a general, all-encompassing message. However, this approach can actually do more harm than good. Instead of attracting a broad range of clients, a generic...
by Sean Dailey | Feb 9, 2023 | Marketing to Prospects Ideas
A listicle is a type of content that presents information in the form of a list, often with accompanying images and brief descriptions. They are popular because they are easy to consume and visually appealing, making them an effective way to convey information....
by Sean Dailey | Feb 8, 2023 | Marketing to Prospects Ideas
A “soap opera” email sequence is a marketing strategy that involves sending a series of emails to prospects with the goal of nurturing them into becoming customers. The idea is to create a story-like experience for the recipient that keeps them engaged and...
by Sean Dailey | Feb 8, 2023 | Marketing to Prospects Ideas, Sales Ideas
The “Attractive Character” is a concept introduced by Russell Brunson in his book “Traffic Secrets”. It refers to the idea that people are more likely to do business with someone they know, like, and trust. By developing an “Attractive...
by Sean Dailey | Feb 8, 2023 | Marketing to Prospects Ideas
As a financial advisor, you understand the importance of building strong relationships with clients to ensure their long-term financial success. One effective way to do this is by launching a challenge funnel. A challenge funnel is a series of steps that help...
